From Idea To YC - Brandzoos Journey
Brandzoos is an e-commerce platform that enables local brands in Nigeria connect and sell to their customers.
About
Brandzoos is an e-commerce platform that enables local brands in Nigeria connect and sell to their customers. The platform started off as a website with no product market fit
The Challenge
The platform started off as a website with 1000 vendors onboarded, zero customers patronizing the vendors and no form of traction.
Brandzoos needed an ad agency that is data and result oriented to guild their product updates from learning and user observations driven from ad campaigns
The Solution
After trying to work with different freelancers, they found Betteroffservice and were amazed by the quality and ability to meet deadlines even as the company was expanding and growing its user base.
BetterOffService as their ad partner through consultation and digital advertising we were able to give Brandzoos the user data they required to make their product better.
By the fall of 2022 they applied for YC after series of improvement on their product.
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